Everyone does it differently. One fellow says to send out emails for something great you have going on, one a day for 7 days.
However one gal does hers 2 on Monday, 1 on Tuesday, 2 on Wednesday, one on Thursday, 2 on Friday, nothing on Saturday and one on Sunday.
There are ploys. From ‘ooops, we crashed the server’ as if there are huge amounts of people signing up, to ‘hurry hurry, there’s only an hour left’, to ‘things are changing fast, so many people signed up we’ll have to close early’
But first, they create a sense of urgency. For marketers there is always an urgency for business owners needing to get more sales, more money, more confidence, more know how. The most successful of the email marketers have such ENERGY and can tell us they are making money hand-over-fist, which we believe because we see their surroundings or their clothes/accessories. Or we see their instagram accounts with what seems like billions of followers.
And we want a part of that. Not only that, but we want to BE a part of those making thousands.
And/or we business owners feel or are made to feel we don’t have the confidence or the know how to make it work and this person does. All we have to do…SIGN UP NOW BEFORE IT”S TOO LATE and the doors close until NEXT year!!! OH MY GOSH! Hurry hurry!
I just don’t have the drive to bullshit people that way. Oh sorry. It’s not BS, it’s, uh, persuasion. Call it what it is, chutzpah. However, I heard the FDA has approved a new drug! It’s called Growacet® See the generic name on the photo.
Maybe I should start taking it to enable me to do one of those email campaigns telling people to HURRY HURRY! There’s not much time left! Or, WOW, the server crashed when so many were signing up to order my new book! Let’s try this again! What do you fall for? Which avenue is best to you? Should I start taking the new drug?
Hey, why not join the newsletter and see which avenue I try? Sign-up is at the top of this page